The visual identity for the event was meticulously crafted to reflect dynamism, passion, and trust.
This included: Event logo design, incorporating elements of football and integrity symbolism. Custom typography and color schemes, balancing the energetic spirit of the sport with the professional and ethical stance of SIGA. Graphic materials for digital and physical presence, such as banners, social media assets, press kits, and stadium branding. Uniform and merchandise design, ensuring a cohesive brand experience for players, officials, and attendees.
Beyond design, OpulentPeak ensured consistent and strategic deployment of the brand across multiple platforms:
Website and digital materials, optimizing user experience and engagement. Promotional content, including motion graphics, video intros, and infographics for social media. Event signage and wayfinding, integrating branding into the stadium environment. Support for media outreach, ensuring brand consistency across press releases and promotional partnerships. The result was a cohesive and impactful brand identity that reinforced the core values of sports integrity, making the event in Morumbi Stadium a powerful statement for SIGA Latin America.
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